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IWD Case Study 2

Helping Women Own Their Value and Visibility at Work

$67B North American Organization with an enterprise workforce across functions and levels and an audience that included women at multiple career stages

To mark International Women’s Day, a North American organization invited Tania to deliver a keynote focused on confidence, visibility, and owning value at work. The objective was to move beyond inspiration — equipping employees with practical tools to navigate real career moments with greater clarity, confidence, and self-assurance.

Despite strong performance and clear potential, many women within the organization expressed uncertainty around:

  • Speaking confidently about their contributions and impact
  • Navigating visibility without feeling uncomfortable or overly self-promotional
  • Advocating for growth and opportunity in environments that reward clarity and presence
 
Leaders wanted a keynote that acknowledged these realities honestly — without minimizing them — while offering tangible, usable strategies participants could apply immediately.

Tania delivered a high-impact International Women’s Day keynote designed to balance validation with forward momentum. This session blended:

  • Research and data on confidence, bias, and visibility in the workplace
  • Clear frameworks for articulating value, impact, and contributions
  • Personal stories that normalized common leadership and career challenges
  • Interactive moments that encouraged reflection and personal commitment
 
The keynote was intentionally designed to feel relatable, grounded, and actionable, creating momentum without pressure or performative expectations.

Following the keynote:

  • Participants reported increased confidence in articulating their contributions and impact
  • Many shared that the session helped them reframe visibility as clarity, not self-promotion
  • Internal partners noted strong engagement and positive feedback across the audience
Across confidence, visibility, and career-advancement keynotes delivered by Tania:
  • 88-92% of participants reported increased clarity on how to communicate their value at work
  • High post-event confidence lift, with participants indicating greater readiness to speak up in key career moments
  • Sponsor feedback consistently citing the sessions as immediately applicable to performance, growth, and advancement conversations

Client Feedback
“This session really resonated. It helped people put words to challenges they’ve been feeling and gave them practical ways to show up differently.”
– Event Organizer